The last two pitch sessions have been an insightful, growing experience. I think I know what I am doing wrong now, I say with a cringe. The pitch is about what makes the story different, about what makes it stand out from the stories that are similar. The pitch is about the twist. Right? Or am I still not getting it?
An effective pitch is one that works.
What works on me may not work for another agent and vice versa.
What works for one book may not work for another.
However, some pitches don't work at all, and mastering that first step is what we're trying to do in these pitch posts.
I think of this as akin to learning to ice skate.
The instructions are the same for everyone: lace on your skates, and then stand on the ice. HOW you do that is by finding your balance while standing on skate blades.
Everyone finds their balance in their own way.
There's no magic formula or guaranteed way to create a successful pitch. It's trial and error.
All those really funny people you see on late-night TV, or doing standup routines? They've taken those stories and jokes out for more than a few practice runs to figure out where the laughs come, where the audience doesn't respond, where to pause, where to make a funny face.
The reason it's so hard to perfect a pitch is cause you don't have an audience to help you hone your timing. These posts are designed to be your audience; to see what works and what doesn't.
You'll still need to refine it further, but you'll be skating, not falling, on the ice.