About a year ago, you graciously answered my question about publishing an excerpt from my WIP in a lit journal (essentially: go for it). Took some time, but I finally mustered the nerve to submit a chapter to Very Impressive Journal and one other well-established, though slightly less impressive journal. Well, Very Impressive Journal responded first--with a yes! Couldn't believe it. First try! Wow. I know the odds. I know my luck. I signed the publishing contract this week (and immediately withdrew my piece from consideration by the other journal).
Question: When is it appropriate to announce the forthcoming publication? I haven't been assigned to an issue yet but am told my essay will appear within the year. It's my first publication ever. With Very Important Journal. I'm excited. I want to brag. How and when may I do so? Do I have to wait for the issue to be released, or can I share the news now? Yes, this a great "problem" to have.
This is a terrific problem to have! Huzzah!
The question you want to ask yourself: what do I want to accomplish with this announcement?
If it's just "share my excitement" shout now.
BUT if it's "buy this journal to see my work" you MUST wait until someone reading the news can click to buy. Pre-order, or order, either is fine.
People WILL NOT remember to look for your book or your story in three days, let alone three months.
And, not to throw any cold water on hot news, until it's published, it's not published. I recently had a client who was told a story had been accepted for an anthology. Only to have the publisher kibosh the story. If we'd hollered huzzah too soon it would have been mortifying rather than just annoying.
If we'd had a signed contract, they still could have pulled it and let us keep the money.
Generally, it's a done deal if you've seen the page proofs.
So, two thing to consider when faced with "when to huzzah?"
1 What's the goal here?
2 Is there any chance it won't actually come to pass?