I found this blog through one of my Twitter pals and was immediately struck by the idea how much easier this format would be for writers than trying to dream up blog topics all the time. Club up with three or four other writer pals and all of you discuss one book.
For starters, it moves the discussion off you and for some of my clients that's a huge plus since they are shy and writerly and all.
For second, it's of more universal interest than the usual "here's what I had for breakfast today"--of course, I'm totally interested in what you had for breakfast if you're my client but you want an audience of more than one person!
For third, the people who write the books you're discussing (and agenting/editing/publishing them) will find your blog. Of course this means you have to write cogently and leave off the personal diatribes (this writer SUX!) for this to be an advantage, but I'm not too worried about that with most of you.
And you don't have to discuss front list books; you can discuss books you think should be classics, books you've been afraid to read; books that you failed to understand in high school but now get...there are a lot of books to choose from!
Food for thought.
And hell yes I want to read the book the Three Guys discussed on Friday. I wonder if I call up Reagan Arthur tomorrow under the guise of pitching her something fabulous I can sweet talk her into sending me an ARC?